The Anambra State-born “brothers wey dey scatter all over the borders” are undoubtedly the kings of the social media as far as Nigerian music goes. They are far ahead of the chasing pack when it comes to raw numbers and influence. Everything P Square does is likely going to end up being dissected and discussed on the social media, whether it’s an acquisition of a new car or some otherwise domestic issues.
A Google search of “P-Square,” “PSquare” and “P Square” yielded a whooping 1.18 million, 655,000 and 1.23 million results respectively as at the time of compiling this list. These Google search stats put them only behind Goodluck Jonathan and Buhari (8.65 million and 7.82 million respectively), among Nigerian personalities. Unlike most Nigerian celebrities, they are well represented in all of the major social media platforms. On the Big Two – Twitter and Facebook – their following is massive. Peter and Paul Okoye‘s combined Twitter following stands at 1.08 million (though these followers may overlap), while the duo’s official Facebook page has 1.8 million likes. Their individual accounts on Instagram also are also massively popular among music lovers and personal admirers. On the video-sharing social network YouTube, their official releases regularly attract views running into the millions, a feat that most Nigerian acts can only dream of.